Turn Website Visitors Into Mail That Converts New Customers: Why Direct Mail Retargeting Is Becoming Essential for Home Services Marketing
Turn Website Visitors Into Mail That Converts New Customers: Why Direct Mail Retargeting Is Becoming Essential for Home Services Marketing Home services companies spend thousands every month driving traffic to their websites. Between SEO, paid search, social media campaigns, and digital marketing investments, getting homeowners to visit your site is no longer the biggest challenge. 72% […]
How to Convert Website Visitors into Customers with Visitor Resolution
How to Convert Website Visitors into Customers with Visitor Resolution If your website gets traffic, but your marketing team still says, “We don’t know who’s visiting,” you’re not alone. Most companies are sitting on a massive pool of anonymous website visitors without realizing how much revenue is quietly walking out the digital front door. That’s where […]
Informed Delivery for Regulated Mail: 73 M Eyes
Engagement in the Most Mundane of Mandated Mailings The Reality of Regulated Communications In insurance and other highly regulated industries, communication isn’t optional—it’s required. Every policy update, explanation of benefits, renewal notice, and compliance letter must be sent, tracked, and documented. The Challenge of Engagement in Compliance-Driven Mail The Centers for Medicare and Medicaid Services (CMS), sets the communications standards […]
Maximizing Holiday Fundraising with United Direct Solutions
Insights from Senior Citizens Inc. Vice President of Development on Successful Holiday Marketing Campaigns Senior Citizens Inc., a nonprofit based in Savannah, Georgia, dedicated to helping people age successfully, has partnered with United Direct Solutions to enhance their holiday donor outreach. In this interview, Vice President of Development Anne Cordeiro shares valuable insights into the […]
Communication Preferences of Prospective Higher-Education Students in 2024-2025
United Direct Solutions Aids Higher Education Recruitment Amid Declining Enrollment As colleges and universities contend with rising tuition costs, a revamped Free Application for Federal Student Aid (FAFSA) process, and increased skepticism over the value of a degree and return on investment, enrollment rates have seen a significant decline. In response to these challenges, United […]
Direct Marketing Company Hosts Open Houses
United Direct Solutions Goes Behind-the-Scenes of Louisville and Cincinnati Facilities United Direct Solutions, a direct marketing company that helps clients better connect with their audiences, recently took a page from its own book, opening the doors at its Louisville headquarters and Cincinnati facility to welcome clients and industry peers. The Open House events provided an […]
Overcoming Nonprofit Fundraising Challenges
United Direct Solutions Empowers Nonprofits to Achieve Fundraising Goals As charitable giving faces a downturn, with the majority of donations stemming from single donors and election-year fundraising dominating the landscape, nonprofits are finding it increasingly difficult to meet their annual financial targets. United Direct Solutions, a seasoned direct marketing company, has partnered extensively with nonprofits […]
Navigating the Medicare Marketing Industry
United Direct Solutions Offers Strategies for Reaching Baby Boomers Amid Medicare Market Challenges As more Baby Boomers will reach retirement age in 2024 than any prior year (about 12,000 people every day, or 4.4 million), the need for senior healthcare services and Medicare is skyrocketing. The U.S. Census Bureau reports that around 65 million are […]
Financial Services Marketing for Multi-Generational Homes
United Direct Solutions Provides Five Winning Tips to Connect with Customers The financial services marketing landscape is undergoing a transformation driven by changing demographics. One of the most notable shifts is the rise of multi-generational households, where two or more adult generations live under one roof. According to Pew Research, these households have quadrupled in […]
Variable Short-Run Printing for Financial Markets
In the ever-evolving world of finance, where competition is fierce and client expectations are high, it’s crucial to stand out from the crowd. A recent article in Deloitte reported a concerning trend for financial markets—specifically, declining loyalty and even increased defections among many financial institutions’ clients. The finance sector can expect this to intensify […]
Medicare Marketers Benefit from Seniors’ Social-Media Use.
Did you know that 75% of adults 65 years old or older now use the Internet, and that social-media usage among this demographic has more than doubled since 2010? Specifically, seniors are on social media to keep up with grandchildren and other relatives, find entertainment, and generally keep up with what’s going on in the […]
Data Collection for Health Insurance Marketing Agencies
Unleashing the Potential of Data Collection for Healthcare Insurance Marketing Teams In the fast-evolving landscape of health insurance marketing, staying ahead of the curve is essential for agencies to drive success in both the retention and acquisition stages. Among the key factors propelling agencies toward triumph is harnessing data and utilizing it to optimize. Data […]