Attention Political Campaign Managers! Outsourcing Political Mail may be the Best Marketing Decision You Make.
Using a direct mail marketing partner means cheaper postage, increased delivery speed, and enhanced tracking capabilities. Political primary season is already happening in some areas of the country. That means political campaign managers everywhere are strategizing impactful marketing campaigns for their candidates. The months leading up to the November 8 general elections are packed with […]
2022 Midterm and Primary Elections Begin Soon Nationwide. Is Your Political Direct Mail Campaign ready to reach voters effectively?
Two-thirds of Americans trust political direct mail marketing over other political advertising. It’s that time of year already – political direct mail campaign season. State primary elections across the country begin as early as March 1 (Texas) and continue through September when New Hampshire, Rhode Island, Delaware, and Massachusetts open polling place doors. The busiest […]
Think direct mail marketing may not work for your business? Think again!
Don’t undervalue the power of direct mail As business professionals, we’re all swimming in an enormous array of marketing and advertising options and opportunities. Many are more traditional and tangible – like direct mail pieces, print ads, or outdoor displays. On the flip side, today’s digital age offers a wide range of smart choices […]
Direct Mail: Still a Top Choice for Judicial Mailings in 2025
https://youtu.be/SMOxJLcdqDE Listen to article Direct mail is a tried-and-true method for judicial mailings that has retained its effectiveness in the digital age. After all, people still associate jury duty with a letter in the mail. Since most U.S. federal courts contact people through U.S. mail, and that a lot of fraud and scams disguised as […]
Best Practices for Setting Up Political Direct Mail
Absentee voting and mail-in ballots will play a significantly larger role in this year’s election. Whether a national mail-in voting program is put in place or not, the number of people requesting absentee ballots is skyrocketing. In North Carolina, for example, absentee requests are up more than 950% so far. In 2016, 3,900 voters had […]
Direct Mail Contributed to Winning Trump the Election
According to the FEC filings, Donald Trump spent 37 cents of every dollar on direct mail, whereas Hillary Clinton spent 20 cents. Unless you’re living under a rock, you know that Trump won the election. Trump was notoriously frugal during the campaign but spent $29 million on printing and postage. This contributed to him raising […]