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PQRLS/PURLS

Discover the Power of Personalization

Double your response rates by adding personalized URLs (PURL) and personalized QR codes (PQRL) to your traditional mail pieces to give your customers the option to go online and engage with your company on their terms, all from a personalized direct mail piece.
Personalized URLs (PURLs) and PQRLs
Maximize Your Marketing Campaign

Maximize Your Marketing Campaign

With digital marketing integration, customers and prospects can log onto their own personalized web pages and see content based on prior behavior, life stages, segmentation, and demographics. Even better – as they browse, their activities are fed back in real-time to our clients via an online dashboard.

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Real-Time Access to Data

Use the data generated by PURL landing pages instantly to perfect your marketing campaigns. PURLs can automate future mailing campaigns and trigger other communication channels like email, based on specific customer responses. Additionally, campaigns that integrate PURLs and PQRs allow you to have instant access to your campaign performance via a real-time dashboard.

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Save Money AND Make it Unique

PURLs create a personalized webpage pre-filled for the recipient. Web pages can change based on the recipient’s engagement on the landing page, helping cut reply mail postage by as much as 63%.

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Ease of Use For Your Audience Means Better Results

With PQRLs, scanning the personalized QR code is even easier than typing a URL into a search bar – especially when searching by phone. With PQRL technology, it’s easy to quickly scan a mail piece for a personalized offer.

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We enrich connections between companies and their audiences

Meet the Evolution of Connection

United Direct Solutions is a direct marketing company that helps our clients better connect with their audiences. Through technology and expertise, we transform complex communications challenges into user-friendly services. 

We possess over four decades of experience as a trusted resource and service provider for the world’s most reputable companies, making the complex simple through easy-to-use services, automation and expert support. We offer a comprehensive suite of solutions – direct mail, digital marketing, IP targeting, printing, web-to-print, billing, and document management – all backed by our expert support and easy-to-use automation.

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Client Success Stories

Read first-hand accounts from satisfied clients that show the impact on conversion rates and customer engagement. Read our customer success stories.
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Industries We Serve

We serve a diverse landscape of established and emerging industries. From health care and education to predictive modeling and more, see what industries are our specialty.
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Affiliations
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Cincinnati USA Regional Chamber logo that's placed on the United Direct Solutions Website
DMA, Data & Marketing Association logo that's place on the United Direct Solutions website.
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